Master of Arts Media Communications
The Master of Arts (MA) degree in Media Communications is for students who have a background in communications and a strong interest in global mass media. It can be completed in 14 months, and requires 21 credits of core courses in addition to 15 credit hours of electives. (see note 1)
Students without educational background or experience in the communications field are encouraged, but not required to enroll in 6 credit hours of prerequisite coursework. (see note 2)
The curriculum is also designed for degreed professionals in other fields who would benefit in their career paths by acquiring a broader-based knowledge of the international media. (see note 3)
Finally, students who have already received graduate degrees in other fields may opt for a sequential degree which allows for completion in less than one academic year (based on a full-time schedule). (see note 4)
The MA degree in Media Communications at Webster Geneva is easily accessible to working professionals and those with family or other commitments:
1. Each course is taught in the evening, once a week, in a four-hour block, leaving daytime hours free for work, family, internships and other obligations (with the exception of the specialized Summer Program). (see note 5)
2. Students are permitted to fast-track their Masters coursework with 2-3 courses a term, with their advisor’s approval. They may also go at a slower pace, with one course per term, dependent on their residential status.
3. Courses are available online. (see note 6)
4. The course schedule is designed so that all students can complete their desired track within the prescribed time frame. (see note 7)
Successful graduates of this program will be able to:
- Understand the breadth of global media communications;
- Examine media using multiple perspectives;
- Examine media in multiple contexts: cultural, political, economical
- Understand the media as product, process, and commentary;
- Apply qualitative and quantitative research methodologies;
- Use research strategies to effectively analyze and assess media effects.
The 36 credit hours required for the MA in Media Communications degree must include the following courses (21 required credit hours).
Descriptions of the courses offered on the Geneva campus can be found here.
MEDC 5000 Media Communications (Requisite Course) (3)
MEDC 5310 Media and Culture (3)
MEDC 5350 Media Organizations and Regulations (3)
MEDC 5360 International Communications (3)
MEDC 5400 Media Production Management (3)
MEDC 6000 Seminar in Media Communications (Final) (3)
MEDC Elective – one additional core course from MEDC electives, as determined through consultation with departmental advisor.
MEDC Elective courses;
MEDC 5200 Directed Study in Media Communications (3-6; can repeat once)
MEDC 5290 Issues in Media Communications (3-6; can repeat once)
MEDC 5300 Strategic Communication (3)
MEDC 5331 Media Communications Production Video (3)
MEDC 5345 Writing for Media Communications: Journalism (3)
MEDC 5346 Writing for Media Communications: Interactive Scriptwriting (3)
MEDC 5390 Practicum (3)
MEDC 5401 Media Production Management: Interactive (3)
MEDC 5430 Media Communications Technology (3)
MEDC 5500 Professional Seminars (Up to 3 credit hours, can be repeated)
MEDC 5550 Topics in Media Communications (3-6; can repeat once)
MEDC 5600 Introduction to Interactive Communications (3)
Note: The MA in Media Communications is an academic degree, not a fine arts program, and Webster focuses on the acquisition of a firm theoretical foundation in Communications. However, Webster University Geneva has quality working studios in Audio, Video, Photography and Editing which will be accessible to Master students through workshops and course content. Masters students may also earn Certificates in Journalism, Photography, Documentary and Magazine Production (see note 8).
Interdisciplinary areas at Webster Geneva
1. The Core is defined on the main page of this site. Electives are determined through consultation with the student’s departmental advisor and may include a solid focus on communications courses, or a number of courses in an integrated area of interest. Examples of this include: journalism, public relations, business, psychology, international relations, human rights.
2. The selection of prerequisites and electives will depend on the student’s area of academic interest in communications, and determined through consultation with departmental advisors. Students must earn a grade of “B” or better in the prerequisite courses before they will be allowed to enroll in graduate courses
3. In many cases, our graduate students are not looking for a complete career change, but an enhancement of skills which would better allow them to advance in their chosen field. For an example, an economist might learn about how the media can be effectively used to educate the public about a program, a psychologist might acquire more information about the impact of social media on clients, someone in business might acquire more knowledge about trademarks and copyright protections in the media, product placement and promotion.)
4. The Transitional Degree accepts that students have already discovered their “specialty” and expertise in their chosen field or career. Consequently, only the Core Curriculum (7 courses, attainable in one academic year) is required for graduation.
5. The Summer Program is the exception and is a full-time commitment during the Summer Term. This exciting program is a multidisciplinary field trip practicum designed to take students through a unique on-site experience that will put them hands-on experience with their studies. Students have preparatory coursework in advance; they then have time to analyze and write up the results of their experience. The Program often provides the basis of excellent research for the Masters Thesis.
6. Online courses are available through the parent campus in St. Louis and are not specifically designed for the Geneva campus. Online courses require excellent organizational skills, self-direction, and motivation to master the challenges of this learning environment.
7. The academic year is divided into two semesters (Fall and Spring), consisting of two terms each (Fall 1 & 2, Spring 1 & 2). Core courses are consistently scheduled so students will be able to complete requirements (see pdf)
* Fall 1, two required core courses are offered: MEDC 5000 (Media Communications) and MEDC 5360 (international Communications)
* Fall 2, one required core course is offered: MEDC 5310 (Media and Culture) and electives are encouraged. In the second year (2013-2014), MEDC 6000 will be offered regularly)
* Spring 1, one required core courses is offered: MEDC (International Production Mnget) and electives are encouraged
* Spring 2, one required core course is offered: MEDC 5350 (Media Organization and Regulations) and electives are encouraged. (MEDC 6000 Seminar in Media Communications will be offered for Transitional Students only)
The Summer Program is an on-site Field Trip Practicum which will combine a mix of 1) Topic, 2) Professional Seminars, and 3) Elective for up to 9 hours of credit.
8. Webster University Geneva offers a selection of certificate programs:
- International Human Rights
- Refugee studies
- Web site development
- Web site design
- Studio / Commercial Photography
- Magazine production
- Documentary production
BUSN 4110 Operations Management
BUSN 4990 Business Policy
FINC 4300 International Finance
MNGT 4100 International Management
MNGT 4330 International Marketing
MNGT 4570 Marketing Research
MNGT 4900 Management Strategies and Policies
MNGT 4920 Marketing Strategies
MNGT 5000 Management
MNGT 5590 Organizational Behavior
MNGT 5870 Issues in Management
HRMG 5000 Managing Human Resources
BUSN 5200 Basic Finance for Managers
ECON 4900 History of Economic Thought
INTL 4280 International Economics
INTL 5050 Area Studies: Geoplitics
INTL 5100 Research Methods and Perspectives
INTL 5400 International Political Economy
INTL 5540 International Organizations
INTL 5570 Comparative Foreign Policy
INTL 5625 Middle East Area Studies
INTL 700 Humanitarian Issues
POLT 4200 Advance Studies in Political Theory
POLT 4500 Political Science Seminar